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Opportunity Ahead An Exciting Business Proposal for EUROSIB From: Ramit Sharma Month: January 2025 Strategic Business Proposal and Executive Summary At Fretzo Freight Solution, our mission is to provide top-quality logistics services that exceed our clients' expectations. We believe in delivering fast, reliable, and cost-effective solutions to help businesses succeed in their operations. With over 17 years of experience in the logistics industry, Management team has the expertise to handle any shipping and delivery challenge. Our team of professionals is highly trained and equipped with the latest technology to ensure that cargo arrives on time and in perfect condition. Explore Our Services & Products Ocean Freight: Global coverage, Close relationship with Shipping lines, Tender Management, Door to Door.   Air Freight: Pan India Airfreight Solutions, Airport to Airport/ Door to Airport / Airport to Door / Door to Door, Multi Modal Services.  Customs Clearance: In-house custom broker for efficient handling of operations with customs.  Transportation: Expertise in FTL, PTL and Container services with end-to-end tracking, nationwide coverage and timely deliveries and tailormade solutions.  Warehousing: With a robust network of 10 strategically placed warehouses, spanning over 45,000 square meters of storage space across the nation, goods are in trusted hands as we prioritize compliance, capability, and customer satisfaction in every aspect of our service.  Container Trading: Purchase and sell of SOC containers.  Ecommerce Fulfilment: D2C fulfilment, B2B fulfilment, Market fulfilment, Returns Management. Unlock Your Competitive Potential Local Expertise: Direct representation often means that the company has local employees who understand the cultural, legal, and business climate, enabling better customer support and tailored solutions.   Improved Communication: Customers can communicate in their local language and time zone, making it easier to address inquiries, resolve issues, and receive support.  Enhanced Trust: Customers may have greater confidence in companies that have a local presence, as it signifies commitment to the market and accountability.   Tailored Products and Services: A local office can adapt products or services to better fit the needs and preferences of local customers based on market research and feedback.  Marketing and Brand Recognition: A local presence can improve brand visibility and recognition, helping build a stronger rapport with customers and the community.  Networking Opportunities: Being on the ground allows the company to form partnerships and relationships with local businesses and institutions, benefiting customers through enhanced service offerings.  Marketing & Sales: A Powerful Duo Hire experienced Sales team with 1-2 strength each at Delhi, Mumbai, Mundra, Chennai, all these locations have major volumes and are seamlessly connected.   Set up a dedicated desk to connect with larger customer base over phone calls and emails with providing introduction to our services and cost benefit prospective.   Single window platform for direct exporters/importers as well as to freight forwarders or shipping line, as delivery partner from port to inland deliveries into Russia and CIS.   Division of team with one targeting direct customers and other team targeting only freight forwarders in order to avoid conflict of interest between parties concerned.   Strategic Operations Blueprint In house custom clearance and dedicated trucking to reduce delivery time and operational cost. Optimal staffing and timely training of employees for efficient and effective execution of shipments.   Onboarding specialized vendors for loading, transportation which have excellence in handling different types of cargo.   Executive Leadership Team Ramit Sharma: An accomplished logistics and supply chain management professional with 17 years of extensive experience in the industry. Possess high managerial skills and operational expertise in customs and transportation, complemented by strong relationships with shipping lines, which have enabled to secure competitive rates and reliable support. Throughout the career, have successfully managed numerous projects, demonstrating my ability to drive efficiency and optimize supply chain processes. Worked with Reputed companies like Expeditors, Damco, Navio Shipping. Bhavna Mohan Sharma: A seasoned professional with over 17 years of expertise in supply chain management and order management. Have demonstrated exceptional leadership in managing global accounts for renowned companies such as IKEA, Gap, M&S, Superdry and Debenhams, optimizing their global supply chains for maximum efficiency. With a deep understanding of global pricing for logistics, particularly through ocean freight, have consistently delivered innovative solutions that enhance operational efficiency and drive strategic growth. Under her stewardship, businesses achieve seamless coordination and execution of complex supply chain strategies, ensuring sustained success in the competitive global market. Financial Growth Projections Projecting revenue from March 2025- March 2026 at USD 35,00,000 with Gross profit percentage of 10-12%.   Operational monthly cost at around USD 20000.   Investment of USD 9,00,000   BROAD AND IMMEDIATE BUSINESS STRATEGY The marketing strategy for the organization will depend on various factors such as target customers, services offered, competition, and the company's budget. However, here are some marketing strategies that we would start with and that could be effective. Broad Marketing Strategy (5 Year Strategy) Digital Marketing   SEO Optimization, Case study publication, Educational Content, Marketing Automation Tools. Utilize social media:   Explore platforms like LinkedIn, Twitter, Facebook to engage with potential clients and partners. Develop Local Sales:   Recruit a seasoned sales team specializing in Trade Lanes to attract and onboard customers interested in our exclusive product offerings. Gain strategic market insights every two weeks through detailed port data analysis. Delve into the needs of target customers, address market challenges, and provide cost-effective solutions to enhance logistics efficiency. Serving a diverse clientele of B2C and B2B customers to broaden our market presence and opportunities.   Establish a consistent brand identity across digital and physical platforms to cultivate trust and confidence among local consumers. Networking via business associations, Chamber of Commerce, freight forwarding associations. Product Focus:   Develop the fail proof delivery system by Sea or Air from India to Russia interiors and CIS locations. Cross Country Trade:   Explore sales opportunities not just in India, but also across our extensive global networks built over a decade. Discover diverse international networks and position us as the preferred delivery partner from any port worldwide. Attend industry events and conferences:  Join prestigious global networks like WCA/GPLN etc, participate in their annual conferences to enhance international relationships, and showcase our expertise as a logistics service provider for CIS and Russia, expanding our customer reach. Competitive pricing:   Positioned as a full-service provider, we leverage strategic connections with shipping lines for seamless port-to-port logistics and offer customers compelling composite proposals for enhanced collaboration. By consolidating volumes, we can enhance our bargaining power with shipping lines, leading to better deals and cost savings. Maintain control with our dedicated inventory of containers, enabling direct negotiations with vessel operators to outmaneuver market competition. Seamless Customer service:   Empowering our team by aligning their vision with the company through interactive training sessions on industry intricacies, equipping them to deliver timely solutions to customers. Timely updates with proper documentation to all the involved parties. Leverage customer referrals:   Dive into the Indian market to fortify your position in key markets and with existing customers, boosting confidence, increasing visibility, and driving cost savings. Focus on Niche products:   Store Door moves via different modes of transport from ports like St. Petersburg, Moscow, Novorossiysk, Vladivostok, Istanbul, Bandar Abbas, Qingdao to Inland Russia and CIS. Breakbulk, Projects with ODC cargo on own containers. Focus on Industry like Pharma, Machinery and Ceramics. Expansion: Overall, the marketing strategy in India will be focused on building a strong online & offline presence, providing excellent customer service, offering competitive pricing, and leveraging customer referrals. Immediate Strategy Build the Team:   Current team of 4 Sales and 1 customer service. Initially hiring 1 experienced sales at strategic locations by April end. Take direct control of Existing Business:  Few FCL shipments Europe via India to St. Petersburg and then to Yekaterinburg. Current funnel of Pharmaceutical and Machinery customers who are sending via Novorossiysk and Bandar Abbas, We can offer them delivery services via your company. Team Goals and Performance:   Set clear and attainable goals in line with the company's growth strategy. Regular assessment through set KPI and KRA with regards to client acquisitions and sales conversion rates.   Cost Control:   Budgeting and Planning for resources and investment. Investment forecasting and circulation of investment. Avoiding investment in buying or renting offices where co-working can be optimally utilised. Hiring sales with recovery rate of 3 times to CTC. Opening Offices:   Present office set-up in Delhi, and 2 offices to be opened by February end at Mumbai and Mundra. Contacting Existing customers:   By offering a superior, tailored solution at a competitive cost, we can position ourselves as the preferred partner. This strategic approach allows us to deeply understand the customer's needs and deliver maximum value, building lasting, mutually beneficial relationships. Advertise:   Consistently update and advertise across the National shipping newspaper, LinkedIn, X pages, and Facebook to maximize your reach..    Bridging Nations through Import-Export: India - Russia Top 20 Commodities Exported from India to Russia from April 2024- Oct 2024, India's logistics to Russia primarily involve sea freight, with most of the cargo transported through the port of Novorossiysk, and key exports from India to Russia including pharmaceuticals, organic chemicals, electrical machinery, and iron & steel.  Top 10 Commodities Imported for Russia from April 2024 – Oct 2024, major imports from Russia are dominated by oil and petroleum products, fertilizers, mineral resources, and precious metals.  Frequent Asked Questions Major Markets/Clients Explore the thriving ports in Russia and CIS destinations, showcasing a harmonious mix of direct exporters, importers, and forwarders. Pricing Strategy Use owned containers, negotiate with vessel operators directly as Nvocc and offer competitive inland delivery with concise tracking. Competitive Advantage Direct representation in India would lead to exclusive partnership, which will lead to enhanced volumes with mutual benefit. Preferred Locations Delhi, Mumbai, Mundra, Chennai Key Competitors Perma, Econ, Samsara, Goodrich, Sinokor Bad Debt 2% of revenue, with credit checks and post-dated cheques. Sales Incentives Align rewards with goals, offer financial and non-financial incentives.